Bristol and South Gloucestershire councils are leading on the Cycling City project, working with Bath & North East Somerset and North Somerset councils to promote cycling across the region.
During March and April 2010 Better By Bike's radio ads ran on Bristol's 106.5 Jack FM, playing to the station's 80,000+ listeners.
We've set the ads to a photo montage to keep your eyes entertained as well as your ears!
Cycling, it’s the new black, I love it.